Family owned and run Geelong’s leading pool and spa retailer

At Gordon Avenue Pools and Spas, you’ll find Dean and Ang Holroyd leading an established team of knowledgeable and innovative pool and spa experts. With over 35 years of experience, and a business that has been a part of the Geelong region for over 40 years.

Dean and his team install award winning pools and spas throughout Geelong, the Surf Coast and Melbourne’s Western suburbs. Dean’s 35 years of industry experience has set him up with the priceless knowledge of the pool and spa industry that can only be attained through time and understanding.

As a family owned and run business, Dean’s aim is to deliver professional service that is honest and meets the needs of his customers, being mindful of each customer’s lifestyle and budget. Dean and his team are regular recipients of SPASA (Swimming Pool & Spa Association) Awards, and most recently receiving the SPASA National Award of Excellence 2018 for the category of ‘fibreglass pool up to $60,000 .

As the leading Compass Pool installer in the Greater Geelong region, Dean can guarantee the quality of the product that he is behind. All Compass Pools come with a ceramic core, and in turn, offer a lifetime structural and hydrostatic warranty. Most pools are installed as self-cleaning pools with the Vantage cleaning and circulation system.

Dean’s team are often lauded for their meaningful, point of need customer service and their on-going customer communication, which in the present fast paced pool and spa retail industry is a must-have for a successful business. Dean is at the forefront of this approach with every customer and quote that comes through the office, modelling the friendly and approachable behaviours of genuine service that he has crafted over his many years in the industry.

His innovative sales team – Neil & Sam – have led installations with a flexible, yet affordable approach in a wide arrange of properties, installing pools throughout the region. If you visit the office and store front in Geelong West, you will find Dean and his team testing the chemical composition of your pool and spa water, providing personalised water reports, maintenance, exceptional on-going advice, and the back-up and assurance on products you can only get from a small business who cares about the quality of their service and their customer relationships.

Watch the video to find out why you should get a swimming pool from us

We've won many pool design awards over the past years

Gordon Ave Pools and Spas_Pool builder in Geelong_Awards

“Thank you for installing our lovely pool with minimal fuss and great customer service. You have been a pleasure to deal with and I will continue to highly recommend Gordon Ave to everyone, many thanks.”

Robyn & Simon - Freshwater Creek
Swimming pool display Centre

Visit our acclaimed swimming pool display centre in Geelong’s West

You’re welcome. Our in-ground pool display centre at 6-8 Gordon Avenue, Geelong West, is unique to the region with operational pools that let you inspect our swimming pool designs, pool colours and options first-hand.

Unlike other Geelong pool builders, our display centre lets you dip your toes in – literally! Experience our fully automatic in-floor cleaning systems close up and in action.

We offer the best and most up-to-date range of premium pool and spa products in the region, including Compass Pools and Sapphire Spas. Every brand we recommend offers superior quality, value and choice, so you can buy with confidence.

Exclusive Compass Pools Dealer – the best swimming pools in Victoria

Through our exclusive arrangement with Compass Pools we offer the affordable luxury of Superior Composite Technology and the very popular fully automatic in-floor cleaning system. These state-of-the-art technologies make pool ownership more appealing than ever.

We stand behind every product we sell with exceptional on-going advice, back-up and maintenance service.

At Gordon Ave Pools & Spas, we’re with you for the life of your pool.

Compass Pools Australia authorised pool builder

Pool Installations Showcase

Check out our current and past pool projects – directly from our Instagram


Sanctuary Pools

Sanctuary pools provide ample space to take a dip while providing a full-length bench and steps for relaxation and family fun. Explore these swimming pools.

The Fastlane Pool

Living in the fast lane on a narrow block? Our lap pool range is designed to fit in with urban lifestyles. Perfect for swimming your morning laps.

The Contemporary Pool

Room to move in a timeless, symmetrical design that can fill a large backyard or slip neatly into a courtyard. Perfectly pool at home in any setting.

The Vogue Pool

A natural for entertaining, our Vogue fibreglass pool range makes the perfect centrepiece for your landscaped outdoor living zone.

The Plunge & Relax Pools

Ideal for transforming a small area into an oasis, our Plunge and Courtyard fibreglass pool range is all about great things in small packages.

The X-Trainer Pool

Symmetrical, clean lines make the X-Trainer a favourite in contemporary settings. Its rectangular shape is versatile and perfect for fun or fitness.

2015 – present SPASA Victoria and Australia Awards

Gordon Ave Pools and Spas_SPASA Victoria Award of excellence_2018 gold
Gordon Ave Pools and Spas_SPASA Australia national award of excellence_2018 silver
Gordon Ave Pools and Spas_SPASA Victoria Award of excellence_2017 Highly commended
Gordon Ave Pools and Spas SPASA Australia 2016 Gold Award 1
Gordon Ave Pools and Spas SPASA Victoria Gold Award 2016 1

2009 – 2014 SPASA Victoria and Australia Awards

Gordon Ave Pools and Spa_SPASA Best Pools Awards_2014
SPASA Best Pools Awards_2011-2013
SPASA Best Pools Awards_2009-2010


Imagine owning a swimming pool that saved you money, used less chemicals and cleaned itself!

Most people who buy a pool start off with dreams of relaxing, enjoying time with family and friends. What they don’t picture is the hard work which is typically needed to look after that pool – all the manual cleaning, the heavy lifting of automatic cleaners, the endless task to keep your water balanced, healthy and safe to swim in.

The Vantage operating system is a unique water circulation system designed to reduce chemical usage, eliminate cold spots and keep your pool clean of debris without the need for regular hand vacuuming or any other cleaning equipment. Watch this video to find out how owning a Compass Pool with the Vantage system can set you free to enjoy your pool as you should!

Deal with the experts at Geelong’s premium swimming pool builder.

Whether you need heating, pool servicing or an award-winning pool builder, we will be happy to help!

To make an appointment contact us on (03) 5221 3422 or send us a message.